The Story of the “12 Little Things”

Nine (9) years ago, Alex and his wife seriously thought of leaving the Philippines and migrating to the U.S. or Canada. At that time, Philippines was very chaotic.. Around that time, many of their relatives and friends were also leaving the country for the so-called “greener pastures” abroad. One sister and two of his brothers, with their respective families, migrated to America and Canada. As such, Alex and his wife were also tempted to leave the country.

But after seriously thinking about it, they decided to stay.

However, one of the things that always worried him is this – “What if our Philippines does not progress in the next 20 or 30 years?” In their desire to be part of the solution, they decided to do the little things they could do to help the country.

One these little things came in July 2004, when it was publicly announced that our country was facing a serious financial crisis. There was a dramatic call for every Filipino to help the country. A number of Filipinos took that call seriously. On his part, Alex asked himself what he could do to help the country. After thinking about it for a few days, he decided to contribute his best talent – which is writing.

And in the following days and weeks, he buried himself in writing. Seven months later, he finished this book entitled “12 Little Things Every Filipino Can Do To Help Our Country.” The book was edited by his wife.

In less than 6 months from its publication, the book became a national bestseller. The book is now on its 9th printing, as many companies, schools, organizations and individuals order copies of the book in bulk. The author himself became busy in giving talks and speeches in different parts of the country, including abroad. In 2006, he was invited to give almost 300 talks and speeches. In 2007, he gave more than 250 of them. In 2008, he gave almost 200 of them. This year, 2009, Alex continues to receive several invitations every week to share the book’s message.

Truly, the book is like a good virus that has infected so many Filipinos.

Alex is also the author of the now famous poem – “I Am Filipino”.

Alex is a lawyer by profession. He finished law at the U.P. College of Law in Diliman, and has taken post graduate studies at Harvard Law School in Cambridge, Massachusetts. He also studied at the Philippine Military Academy in Baguio for 3 years. At present, he is a partner at the Malcolm Law Office in Makati. He is also a columnist of the BusinessWorld Newspaper but is currently on leave. He was a former legal counsel of the United Nations Development Programme (or UNDP) in the Philippines for 7 years. He is a champion debater and a sharpshooter. He is a recipient of the Galing Pilipino Award for 2005, and an awardee of the Young Filipino Achiever’s Award for 2006 given by Global Pinoy. He is also a recipient of the Model Filipino award given by the Edsa People Power Commission in February 2009, and also an awardee of the Best Filipino Linguistic award given by M.I. International School in 2009.

Alex “Pinoy” Lacson is 44 years old, married to a beautiful wife, father to 4 wonderful children.

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